Self-serve before enterprise procurement

Enterprise adoption often means long security reviews, DPAs, and vendor onboarding—before revenue. Prefer PLG wins (npm, dashboard, BYO-GPU guides, customer-funded CI) first.

Canonical reference (same content, repo path): docs/restormel/gtm-plg-enterprise-sequencing.md.

Summary

• Land with packages, docs, and BYO compute—no Restormel-hosted GPU by default.
• Expand with sales-assist when teams outgrow self-serve.
• Attach webhooks, SIEM-shaped exports, and strict SSO when a named customer sponsors the work.